Hospital Marketing: It’s all about the Patient
The emphasis on patient experience has not only improved patient care but it is also improving the health of healthcare organizations. The past few years has seen an emphasis by hospitals on patient...
View ArticleHospital Marketing: Customer Satisfaction Scores Decline in Healthcare and...
Hospital customer satisfaction levels declined in the past year, joining the energy sector as the only two industries whose scores declined. And this in spite of a strong emphasis on patient...
View ArticleHospital Marketing: Want Satisfied Patients? Make Sure Your Employees Are Happy
Research indicates that highly satisfied employees deliver higher levels of patient satisfaction. How do you create a successful marketing strategy to improve patient satisfaction? 1. The latest...
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